L Frame 71 A D I N G . . .

Dog’s Paw

Dog’s Paw Builds a Scalable Pet Care Brand with Digital-First Growth

Dog’s Paw, a doorstep pet grooming service, started from scratch with no brand presence, no digital ecosystem, and no structured customer acquisition strategy. The challenge was clear: How do we build a brand from the ground up and create demand for a service many pet owners didn’t even know they needed?

Get In Touch
{} The Approach

Complete Brand Foundation From branding to digital presence, we set up everything: Brand identity & positioning, Social media profiles, Website creation

Focused on educating pet owners about the convenience of doorstep grooming, especially those used to visiting physical grooming stores.

Launched targeted campaigns to generate high-quality leads and convert them into bookings.

Built and scaled campaigns focused on awareness, consideration, and conversions.

Collaborated with pet influencers to showcase real experiences and build credibility.

Expert Team

{} Team Members
Execution Highlights
  • Educative + engaging creatives explaining doorstep convenience
  • Hyper-targeting pet owners across different cities
  • Funnel strategy from awareness → enquiry → booking
  • Leveraged influencer content within ads for better relatability
The Impact

Built Dog’s Paw from zero to a recognized pet grooming brand
Consistent lead generation and booking flow established
Expanded presence across multiple cities
Increased awareness of doorstep grooming services
Shifted customer behavior from store visits to home service bookings